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Marketo (Adobe)

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Marketo

Marketo Engage offers Complete solutions for lead management. Like Hubspot, experts also classify Marketo as a heavyweight for marketing automation. Unlike HubSpot, Marketo has historically been a pure B2B marketing automation software, with a focus on larger companies of around 500 employees or more. Since the company was acquired by Adobe in 2018, Marketo is increasingly targeting the B2C market, but is still primarily used by B2B marketers.

Features

All relevant touchpoints

With Marketo, you stay on top of every phase of a Buyers Journey, even in complex cases. Lead management, email marketing, existing customer marketing, social media marketing, and mobile marketing are important areas you can cover with Marketo tools.

Some portfolio highlights:

  • Many templatesthat you can customize for your emailing campaigns.
  • Personalization of your emails to each user group based on interests, purchase history, and more.
  • Automation of your email campaigns.

In addition, marketers benefit from many amplifiers with which they boost conversion, including tools like: Event triggers, campaign A/B testing, performance reports and dashboards, customized in-app mobile messaging, location tracking, visitor behavior tracking, and more.

Features

Broad functional landscape, high functional depth

As much as necessary, as little as possible. One of the biggest advantages of Marketo software is its ease of use. Users decide which features they want to see - which in turn makes it easy to learn the features and their benefits. The dashboard never looks overcrowded. On the other hand, the wide range of available functions covers everything companies need for marketing automation.

About Data interfaces In addition, many third-party applications can be integrated. The third-party options are very important because Marketo does not have its own CRM and CMS solutions built in. This is because only the interaction of all three marketing platforms - CMS, CRM and marketing automation - ensures that the generated leads are further qualified in the best possible way. Sometimes it also takes more development tools than are available at Marketo.

Features

Short and to the point

Good user support. High scalability. Prices are not available on the web. They will be quoted only on request with a concrete number of users and solutions. You are welcome to start inquiries through us.

Our prices

An investment in the future that pays off.

consultingBasic

For smaller companies and startups

Upon request

Request our offer now free of charge and without obligation.

All consulting packages include:
consultingPlus
For medium-sized
Company

Upon request

Request our offer now free of charge and without obligation.

All consulting packages include:
consultingPro

For Large Companies & Enterprises

Upon request

Request our offer now free of charge and without obligation.

All consulting packages include:
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