Our service portfolio
Straight to the customer with SEA
What speaks for SEA:
- Search engine ads reduce click-through rates of the (upper) organic hits. Above all, the ads above the organic search results have a detrimental effect on the subsequent organic search indices.
- At organic search hits the main attention tends to land on the URLs than on the snippets - on the one hand, these text segments often lack the outstanding performance feature, and on the other hand, the user first looks at the URL for awareness, brand and respectability.
- Search engine ads are built differently - with title and ad text they dock more directly to the entered Search Keyword and pick up the user without further ado. Especially for store operators, Google Shopping ads - a special form of SEA - provide valuable services.
- Search engine advertising is flexible! You can adjust, extend or cancel all ad parameters - at any time, with immediate effect.
Which keywords are best? Auto-optimized CPC? What is the right bidding strategy?
Which keywords can be optimized? Which bids should be adjusted? Which campaigns have the lowest ROI?
What exactly makes up your ideal customers? How do you give them a face and breathe life into them?
How do we generate high-quality leads for sales and marketing?
How do we achieve maximum attention for your brand? Which ads are the most suitable for this?
How do we retarget customers and visitors? How do we leverage existing Custom Audiences?